/Copywriting
Question
Subject lines for Abandoned Carts? Open rate is 5%
Posted by •11/21/2025
My Klaviyo flow is sending "You left something behind" 1 hour after they leave. Open rates are terrible (5%). \n\nIs that subject line too generic? What actually gets people to open emails these days?
1 Reply
•11/21/2025
5% is really bad, you might be landing in Spam. Check your domain authentication (DMARC/SPF). \n\nBut for copy: Try "Forgot this?" or "Your cart is expiring". Short and creates urgency works best for me.