/General Questions
Question
My margins are okay but AOV is low simple bundle/upsell ideas for beginners?
Posted by •11/24/2025
I think one of my main problems is low AOV.
Stats (last 14 days):
- AOV: ~$27
- Product price: $24.99
- I have a few related products on the store but almost nobody adds them
I know I should be:
- Offering bundles
- Doing post-purchase upsells
- Increasing order value to afford more ad spend
But everything I read about funnels/apps feels complicated.
Questions:
1. What are some **simple** bundle / upsell ideas that a beginner can implement in 1–2 days?
2. Is it better to:
- Bundle multiples of the same product (e.g. 1x / 2x / 3x)
- Or bundle with different related products?
3. Any psychological tips to make bundles feel like a no-brainer and not spammy?
Stats (last 14 days):
- AOV: ~$27
- Product price: $24.99
- I have a few related products on the store but almost nobody adds them
I know I should be:
- Offering bundles
- Doing post-purchase upsells
- Increasing order value to afford more ad spend
But everything I read about funnels/apps feels complicated.
Questions:
1. What are some **simple** bundle / upsell ideas that a beginner can implement in 1–2 days?
2. Is it better to:
- Bundle multiples of the same product (e.g. 1x / 2x / 3x)
- Or bundle with different related products?
3. Any psychological tips to make bundles feel like a no-brainer and not spammy?
2 Replies
•11/24/2025
Psychology tip: don’t just say “Buy 2, save money”. Frame it around **use cases**.
Instead of:
- “Buy 2, save 10%”
Try:
- “One for you, one for a friend – save 10%”
- “Keep one in the kitchen and one in the office – save 15%”
People imagine the scenario and the bundle feels logical, not forced.
Instead of:
- “Buy 2, save 10%”
Try:
- “One for you, one for a friend – save 10%”
- “Keep one in the kitchen and one in the office – save 15%”
People imagine the scenario and the bundle feels logical, not forced.
•12/9/2025
do u suggest any shopify app to create bundles ?
•11/24/2025
Keep it stupid simple. You don’t need a crazy funnel builder to move your AOV.
3 easy wins:
1. **Quantity bundles on the product page**
- 1x for $24.99
- 2x for $44.99
- 3x for $59.99
Label the middle one “Most popular”.
People love:
- One for them, one as a gift
- One for home, one for office, etc.
2. **Complementary add-on at checkout**
- Cheap, related item:
- Cleaning kit, travel case, extra heads, etc.
- “Add [X] to your order for only $7.99”
This doesn’t require a complex funnel – many simple apps do it.
3. **Post-purchase 1-click upsell**
- “Your order is confirmed. Want to add a second one for 20% OFF before we pack it?”
- No need to re-enter payment details.
Even just quantity bundles on the product page can push AOV from $27 → $35+ if your product is giftable or useful in multiples.
3 easy wins:
1. **Quantity bundles on the product page**
- 1x for $24.99
- 2x for $44.99
- 3x for $59.99
Label the middle one “Most popular”.
People love:
- One for them, one as a gift
- One for home, one for office, etc.
2. **Complementary add-on at checkout**
- Cheap, related item:
- Cleaning kit, travel case, extra heads, etc.
- “Add [X] to your order for only $7.99”
This doesn’t require a complex funnel – many simple apps do it.
3. **Post-purchase 1-click upsell**
- “Your order is confirmed. Want to add a second one for 20% OFF before we pack it?”
- No need to re-enter payment details.
Even just quantity bundles on the product page can push AOV from $27 → $35+ if your product is giftable or useful in multiples.