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Does “face to camera” UGC really outperform hands-only videos?

Posted by •11/15/2025
I'm not comfortable showing my face yet.

Can hands-only demos still work in 2025 or do you NEED a person talking?

If it matters: product is a practical household item, not beauty.

3 Replies

•11/15/2025
Face helps when the product requires belief.

Like supplements. Or “too good to be true” products.

If it's a simple household thing, hands-only is fine. Just don't make it slow.
•11/15/2025
I run hands-only for cleaning products. Works.

If you can show the “wow” moment fast, nobody cares about your face.
•11/15/2025
Hands-only can absolutely work.

The real variable is TRUST.

Face-to-camera is a shortcut to trust, but you can build trust with:
- clear demo
- proof
- “before/after”
- real environment (not stock footage)

For household items, hands-only is often better because it's about the result, not the influencer.